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Hear what past attendees have to say about the seminar content and our expert instructor: "I enjoyed using real samples to critique and discuss what work and what doesn't. Real life material that we actually wrote is more beneficial to study and copy done by well- known professional." "Great examples of DM writing. Donna was very attentive and thorough in her explanation of core DM principles." "Excellent examples of effective writing based on proven materials.
The most beneficial areas for me were constructing headlines, focusing on
the unique selling proposition, and input from the group on a writing sample.
We will implement specific ideas related to email marketing in an upcoming campaign." "Reviewing other real world examples from classmates was very helpful." We want to hear from you! Email us at dbstein@the-dma.org to share your feedback on our DMA seminars. Return to the Advanced Copywriting Seminar: Master the Fine Points of Writing homepage.
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